Social Media Expansion

by Eric Pudalov

Though this has been a topic of previous blogs, I thought it deserved more attention.

From my limited experience working with nonprofits, I’ve noticed that some have difficulty breaking into the online social media world, perhaps due to only having a few people in the organization dedicated to such work.

While it isn’t my place to speak for all nonprofit organizations, I do know that some of the longest-running companies have their own online social network; I believe many smaller organizations could truly benefit from a greater knowledge of social media as well.

First-Timer!

Before working with GCSS, my first introduction to social networking sites such as Twitter and Delicious was through Associated Content, a freelance-writing/media presentation site for both professional and amateur journalists.

Associated Content helps its members promote their “content,” as they refer to it (e.g. writing), through sites such as Twitter, Facebook, MySpace, Yahoo!, and LiveJournal.

Below each article on the site, you’ll see what’s called a “Share Bookmarklet.” For those of you unfamiliar with the term, the Bookmarklet lists a number of the abovementioned sites, enabling you to post links to your articles on Facebook, Yahoo, etc. In a sense, with Associated Content, you become your own promotions director, as well as being a writer.

Even large, well-established corporations such as Microsoft and Apple now have their own Twitter pages, specifically for the purpose of keeping customers (and even employees) in the know about the latest updates.

From Someone Who Knows

I have to admit that much of my current knowledge about social media comes from Sherry Heyl, the creator (and technically CEO) of Concept Hub, Inc., a company dedicated specifically to educating others about this field.

She has guided me through a number of lessons explaining in detail how to best use these social media tools, and how to build a network of followers online.

Even this blog (or any blog, for that matter) can be considered social media tools, especially if they are updated regularly and reach a large number of followers.

Mashable, for example, who refer to themselves as “The Social Media Guide,” is specifically a blog about the aforementioned social media tools, providing all the latest news in the field, and web advice for newcomers and tech experts alike.

In my opinion, part of Mashable’s appeal is its visual allure, something that is really essential to any great web page.

Speaking of which, part of GCSS’ decision to move our blog from BlogSpot to WordPress was for the visual appeal piece. Although this is a matter of opinion, WordPress, even at first glance, seems much more professional-looking than BlogSpot.

In Conclusion…

So, from the lessons I’ve received thus far, there are a number of aspects to having a strong web presence, not the least of which is being knowledgeable about these social media.

It’s exciting to continue being educated in this field, and we hope that as we gain more knowledge and experience with these tools, we can share this information with others, and gain a larger network of online friends.

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About gcsscommunity

My name is Eric Pudalov, and I work as Community Events Coordinator with Georgia Community Support and Solutions, whose mission is to provide creative, life-enriching solutions to people with developmental disabilities and their families. I became interested in this field, however, due to having a disability myself; namely, I had brain surgery in 1996 at age 14, to remove a benign tumor. Following this, I had many difficulties with short-term memory, loss of strength, confusion, and emotional control. Fortunately, at present, I've recovered much of what I'd lost. Despite some setbacks, I graduated high school with honors, and received an academic scholarship to Adelphi Univ., where I earned a BA in Communications. Since then, I've held a number of different jobs and internships, among them a TA position at Sylvan Learning Center, and work as a "Service Leader" with Hands on Atlanta. Since living in GA, I've also been involved with two programs (including GCSS) that serve people with disabilities. My experience has included sharing apartments with adults with autism and other disorders. Though my so-called "limitations" may differ from those of others in the program, these experiences have helped me to realize that people, overall, are capable of much more than we may at first perceive. Search Engine Submission - AddMe
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One Response to Social Media Expansion

  1. Christy says:

    Thank you for making me aware of the change. I am a novice at social media. In fact, I know nothing about it. I do know that I recommend GSSC frequently to my clients/patients because there is something for almost everything in this organization.
    Relative to Autism Awareness Month, I cannot tell you how relieved I am to see that awareness is being addressed.
    My son is 27 years old and has Asperger’s. He is high-functioning but lost his job a year ago and so identified with it that he is depressed and won’t seek help or try to find a new job. He has gained an enormous amount of weight because he doesn’t work. His only work has been volunteering at the church.

    If anyone is out there who has been there and can help him, I am listening.

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